How do you make one of the world's most revered fashion brands your own? That is the task facing creative director Frida Giannini in this authoritative look at the past, present and future of The House of Gucci, directed by director/cinematographer Christina Voros (Kink) and co-produced by James Franco. Taking advantage of rare, behind-the-scenes access, Voros shows how the Florentine trendsetter has been reimagined in the past few years.
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