The State of Nevada in the U.S. permitted legal prostitution beginning in 1970. This '76 documentary explores the lifestyle of the denizens of the largest brothel in that state, the Mustang Bridge Ranch, founded by the colorful entrepreneur Joe Conforte. Off-duty girls talk about all but their kinkiest customers in a revealing way and discuss their own backgrounds. Several clients also discuss the ranch. Mr. Conforte (who okayed the film) is shown living extravagantly and happily on the proceeds of their labors.